Interesting, i don't think hive is the main target, more mastodon, truth social, and so on.
But, in the long run hive too.
So WEB2 will be no advertisement channel for web3 like some pray.
Anyway, i think other social media platforms will follow if it succeeds. Maybe the reason is another one?
Like the other act like a cartel on opinion making? IDK.
Update:
Anyway,