I have been using Listnerds 2.0 since its relaunch, over a month ago. I used it before that, but that's not relevant to the discussion or to what Listnerds has become.
I mentioned in previous posts on the topic, there are two main type of emails on Listnerds: the typical affiliate marketing ones and the ones promoting posts on Hive. There is another special kind of emails, which is designed for building a list.
But my focus is on emails promoting Hive posts.
There are more ways people use Listnerds for that purpose.
I'd like to go over them, so that readers can see what a powerful tool this can be.
1. Using Listnerds to Promote Your Daily Post
This makes sense on several levels. Listnerds is PROVEN to boost engagement significantly, and that's something that happens at every post, from my own experience.
Improved engagement gives you feedback on your writing, even by noticing what were the fragments of the post that triggered the targeted comments (for example, when quotes were used, but not necessarily).
The more engaged a post is (without counting for bot comments), the likely it is the information shared sparked some interest, and more interest will follow.
And last but not least, a post with great engagement has a chance of ranking higher in search engines, especially if comments are targeted.
For this method of using Listnerds, it is highly recommended to send the email on Listnerds right after you publish. Why?
For curation purposes. People who want to upvote your post on Hive, will more likely do so if they find it during the first 24 hours after publishing.
After 24 hours and until 3 days have passed curation rewards are reduced by half, and after 3 days till 7 days they are slashed 8 TIMES. After 7 days you should never upvote a post! If you feel it's worth rewarding, you can do so on PeakD via tipping, but that comes out of your wallet instead of the common reward pool.
2. Using Listnerds to Promote a Cornerstone Post You Published in the Past
Unlike the first method, here you are not interested in upvotes. They are worthless both to you - the author - and to the upvoter, who consumes voting power and gains nothing, if the post is older than 7 days.
The sender might target:
- creating awareness and brand building
- new followers
- action takers (the post might have an affiliate link or maybe promotes your own product / community etc.)
- more engagement
- improved SEO ranking, because technically with more comments after a long time from publishing, the page has been updated
3. Using Listnerds to Promote Someone Else's Hive Post
This works best in case of upgraded members of Listnerds. Every day such members have bonus prospects and their own downline they can send an email to. If you have nothing to send yourself on a specific day, those bonus prospects are not used. Practically lost.
Now that I think about it, I should have done that a few days ago, when I didn't post on Hive.
There are two ways one can do this:
3.1. As an act of kindness
I believe that's how @jimmy.adames does it, because I've seen him promote other people's posts a couple of times on Listnerds. If someone doesn't mention this in the comments, that person doesn't even know. But if they find out, Jimmy might get a follower without asking for it and Listnerds gets some nice publicity.
3.2. As a service-for-service thing
If one person is upgraded in Listnerds and can send a 'free' email to a number of people, another person might have a certain skill the first one seeks.
Everyone can decide how they use what they have access to or master. Personally, I like how Jimmy did it, but I don't see why this cannot be uaed as a service-for-service too.
4. Announcing When You Have Live Shows
I haven't seen that used often, and if used, the email must go out either in cascade, several days in a row, or a few days before the event and one day before the event, because this is not a live communication method and it needs time to reach users.
5. Asking for Feedback
I believe Jon Olson inaugurated this use case as he started to promote posts where he asked people for questions for the Crypto Maniacs podcasts on Fridays. The engagement was amazing both in number of questions and in quality of some of the question received, from what I could see.
6. Announcing Contests and Giveaways
I see Listnerds perfect for creating the engagement sought in many of these contests and giveaways. And I've seen it used this way.
EDIT: 7. Announcing New Products and / or Communities
I was just reminded about this use case. I've seen it in this post, which was promoted on Listnerds.
New launch announcements were already a use case for Listnerds, even in its initial version. But now you can couple that with a Hive blog, and send people to a post/video recording where you can talk more at large than in the email.
Have you seen or thought of other ways people use Listnerds to promote their Hive posts?
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. Keep up the fantastic work