As we announced last week, we're gearing up for a January 13th launch if a project we've been working on (in theory) for years...
For those that may not know my history, my partner (@blainjones) and I come from...The ugly and sometimes suspect world of affiliate marketing. Don't get me wrong, we love online marketing and think it's some of the most creative forms of advertising and marketing on planet earth but let's be honest.
It's got a reputation, sometimes very well deserved, of being a place where the schemers and scammers lurk.
One of the biggest reasons we've been pulled to build our affiliate marketing businesses on Hive is the fact you can't 'hide' here. Meaning if you say you are paying someone some commissions via crypto, the blockchain will verify it. If someone is claiming they are making a million bucks over night from the latest greatest program, the blockchain and confirm it...Or deny it!
You have to be upfront here and that's something we've always thought was lacking in traditional affiliate marketing. Too many 'marketers' essentially trying to separate you from your hard earned money.
So the mission was simple for us...We wanted to bring the things we love about affiliate marketing to the blockchain, and make sure the ugly stuff never came here in the process.
And on January 13th, 2022...Our dream will be realized!
ListNerds.com is one of our most popular products online...And for those that may not be familiar with this kind of marketing tool it's called a 'viral mailer' or another term used is a safelist.
The idea is, the membership agrees to receive each others marketing messages and the best written, most attractive emails get the best results...
(Screen shot of our new email editor inside of ListNerds)
The problem with this model is that even though they have been around for over 20 years...They have basically remained the same. Commercial scripts, copy and paste plug ins, same old, same old...Nothing new or innovative for years and years.
And we always thought to ourselves...
Why not, build a 'mailer' on the blockchain!
We'll be able to 'verify' good mails through upvoting and downvoting, and reward members for taking part in the verification process. And thus was born what we're calling...Proof-Of-Mail!
(Here is an image of our game plan from the short white paper we drafted last week)
Our thought is this...
People HATE just receiving email for the sake of receiving email...So let's incentivize it. If the members of ListNerds are excited to receive email and help verify how effective the messages are, we see an increase in conversions for our senders!
Senders are happy, receivers are happy...And 'stakers' are happy as well!
Which brings us to the brand new LISTNERDS token!
In the old model of viral mailers, the only party that seemed to benefit from the emails was the sender. And if they weren't writing a masterpiece, results we very low. Receivers couldn't be bothered to pay attention to the messages so they ended up in junk folders and never opened or read.
(A screenshot of the new upvote/downvote verification inside the members inbox!)
We think if you incentivize the receiving part of this, everyone all of a sudden has a vested interest in making sure these emails are read, acted upon and even improved!
So now you can get results from sending better, verified emails but also through staking and taking part in the validation of all the messages inside the system!
It's Never Been Tried Before...
Part of being an entrepreneur is trying things! Some things fail miserably, while others might take a few tries to get right...And we think ListNerds is being relaunched at the perfect time for the viral mailer and safelist industry!
Will this be a smash hit?
We're betting it will be! And while a lot of Hive community members may be scratching their head as to this entire side of the internet they may have never knew existed, we're going to be promoting this to the entire ListNerds community - Over 31,000 members!
And guess what they all will need to take part in this exciting new rewards platform...A Hive account :)
We have step by step tutorials designed to onboard as many ListNerds members as possible and to make it as easy and straight forward as we can.
If they really start a deep dive into Hive, we can always send them to The Hive Guide too ;)
So here we go....
January 13th is a little over 2 weeks away, and we're pumped up for this relaunch. First for the fact that it's something completely new in the mailer industry and heaven knows that place needs a shake up...But also for the fact that we get to continue our mission of promoting and introducing as many people as we can to...
The greatest blockchain online :)
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. Keep up the fantastic work
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