book cover: Source
Good day friends, its great to be a member of this community. This is my first book review. I read this particular book two years ago after a friend recommended it to me and it remains the best book I've ever read. As an avid reader, I was excited to read Screw It, Let’s Do It by Richard Branson, CEO of Virgin Group. The book is an insightful, candid, and highly enjoyable read. It provides a unique glimpse into the company's history and shares the values and beliefs that have enabled Virgin Airlines and the other companies under Virgin Group to become one of the most well-respected companies in the world.
Richard Branson, the CEO, and founder of the Virgin Group is a business pioneer and serial entrepreneur who has become an icon for the modern age of self-made millionaires. The book, "Screw It, Let's Do it" explores and chronicles his journey as a business leader, from the humble beginnings of the Virgin companies.
The book begins by diving into the origin of the company and how it has evolved over the years. Branson shares his unique views on the importance of customer service, the power of entertainment, and the need to always strive for excellence. He also speaks candidly about the challenges he has faced during his time at the helm of Virgin Airlines and how he overcame them.
In the second section of the book, Branson shares his experiences with Virgin Airlines as it became a household name. From creating the iconic Virgin brand to pushing for customer service excellence and striving for innovation, Branson and Virgin Airlines have been ahead of the curve in virtually every aspect of the airline industry.
The third section of the book is about Branson's philosophy for success. He emphasizes the importance of having a team of people that understand and believe in your cause, the power of risk-taking, and the need to have a clear and concise vision. Branson also stresses that while you may need to do something to capture the public’s attention, it is more important to focus on what is right than what everyone else is doing.
Ultimately, this book provides an inspiring and motivational look at one of the world's most successful companies. It is filled with advice, narrative, and wisdom that can be used in any kind of venture. It is a must-read for anyone interested in applying business principles in their lives or those looking to gain a better understanding of the airline industry. This book has impacted my life so greatly especially in the aspect of business and morality. Like I this earlier on, this is my first ever book review and I'm ready for corrections and criticisms.
Thank you for your time. Happy New year friends!
