It's another time to be here writing about business,sales and marketing.
A lot of persons here in Nigeria doing business Online and offline have one common challenge which is how to make sales. It's not only NIGERIANS though but I'm using Nigeria for this purpose
you can put this in your sales, you'll see how your sales is going to increase.
It's been two year now Nigerians have been asked get our national identification number (NIN) and then link it to our mobile numbers
Even though we are aware that its the right thing to do for ourselves, So many persons didn't carry out that action.
When it comes to doing what is right Nigerians have degree in procrastination.
Even if people need what you're selling, that doesn't guarantee they'll buy it right away.
The fact that the product you are selling is right for people doesn't mean they will buy now
So, how do you get them to take buy immediately?
Nigerian government came up with a strategy to restrict any sim not linked to there NIN from making calls...
Guess what?
A lot of Nigerians went quickly to do it immediately after two years of procastination.
The fact that people know that your product is good for them doesn't mean they'll buy so you have to show them what they are or will miss out if they don't get your product.
Show them the pain of not getting your product and add FOMO to it
The Fear Of Missing Out (FOMO) will always get Nigerians to take action on your offer
People won't want to miss out on things when when it becomes urgent.
How To Incorporate FOMO To Your Business
You do this by adding FOMO with your price or with the product.
- You tell them the price is N60,000 but they will get it today for just N25,000 that after today the price goes back to N60,000...
Gbam, people will not want to miss out on the discount
- Or you tell them You have just 20 pieces left and 10 is gone already which means you have just 10 left and you don't know the next time it'll be available...
Gbam! They will rush you...
Implement this today and make more sales.
Have a Blessed week.💙💙
Happy selling!