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My Journey to Monetizing YouTube Shorts: A 90-Day Analysis

In the ever-evolving landscape of social media, platforms like YouTube continue to offer new avenues for content creators to earn money. In this article, I take you through my journey of monetizing YouTube Shorts over the first 90 days since launching my channel. This includes a detailed breakdown of my earnings, the type of content I've been posting, and insights on how others can replicate my success.

The Motivation Behind YouTube Shorts

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After diving into the world of YouTube Shorts, I quickly recognized the potential for monetization, even with non-original content. Unlike traditional YouTube videos that require original creation to earn money through AdSense, Shorts allow users to leverage existing footage, especially clips that have a high likelihood of going viral. This discovery accelerated my decision to invest time and effort into building my channel.

My Content Strategy

The niche I chose revolves around police dashcam footage and related controversial topics. This decision stemmed from the fact that these types of videos are both engaging and captivating. The continuous action and unpredictability embedded within these clips maintain viewer interest right to the end.

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An additional tactic that has paid off tremendously is creating “part one and part two” videos. This strategy compels viewers to seek out the second video, effectively doubling my chances for views and engagement. Throw in a little controversy, and you’ve got a recipe for robust discussions—more comments mean better algorithm performance on YouTube.

Growth in Analytics

My channel’s analytics over the past months have shown remarkable growth. In just 90 days, I gained 91,000 subscribers, showing an increase of 18,000 subscribers in the last 28 days alone.

By November, my channel garnered an astounding 18 million views—an increase from 10 million views the previous month. This data highlights the growing appeal of my content and the effectiveness of the strategies I implemented.

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Financial Breakdown

With 18 million eligible views in November, the average revenue per mille (RPM) was fairly lower than the first month, landing at £0.28 or $0.36, but the sheer volume of views compensated for this decrease.

In terms of revenue, I generated a total of £5,037 ($643) for the month. After including content costs of £250 ($200) and taking into account the fees the music company charges—as well as other considerations—my take-home profit for November reached an impressive £1,900 ($2,425).

Reflecting on the entire 90-day period, my earnings detail an upward trend:

  • Month One: £1,500 ($2,000)

  • Month Two: £810 ($1,050)

  • Month Three: £1,900 ($2,425)

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Cumulatively, I've achieved a profit of £4,210 ($5,450), which is remarkable considering I only stumbled upon this business model four months ago.

A Promising Outlook

Looking ahead, I'm optimistic about my YouTube journey. While the income may fluctuate due to various factors like seasonal interest and viewership quality, I’m pleased with the initial results. The beauty of this venture is that it requires nominal time—approximately just 10 minutes each day to schedule my videos—making it a primarily passive income source.

As I continue to develop my channel, I hope to expand my audience, build more engagement, and capitalize on the long-term visibility of my videos.

Conclusion

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Overall, monetizing YouTube Shorts has proven to be a fruitful endeavor. With a little ingenuity and strategic thinking, anyone can carve out their own niche in this vibrant space. If you’re keen on starting your journey in monetizing content on YouTube, I encourage you to reach out through social media platforms such as X or YouTube. Building a successful channel, particularly one that attracts a high-quality audience from top-viewing countries, is entirely feasible.

Thank you for joining me on this journey, and if you found this article helpful, please feel free to engage with feedback or questions. Subscribe for more insights on making money and navigating the world of YouTube!