Artificial intelligence is destroying the world of video. More specifically, generative AI is going to wipe how the careers for most who are dependent upon getting hired for this purpose.
Over the last year, we focused out attention on Hollywood and movie studios. entertainment is only one area of video. While is gets most of the attention, and for good reason, it is only one piece of the puzzle.
Consider all the jobs tied to video creation in the corporate world. These jobs are now under threat as more tools start to roll out.
Introducing Google videos
When we think of video, we either consider YouTube or traditional entertainment. This is common since it is what most of us consider.
However, what about corporate media. By this we are not referring to the mainstream media that is owned by corporations. Instead, we are focusing upon that which is put out by companies.
There are a host of video applications for businesses. We can see employee presentations, production launches, and sales presentations. Often, this are done by professional companies are specialize in this area.
Watch this video put out by Google to see what we are referring to.
https://inleo.io/threads/view/taskmaster4450le/re-leothreads-32m6hrrsn
Obviously, this is just a promotional video put out by the company. At this moment, there aren't reviews of it yet it is being included in its enterprise packages.
This means that many will be able to use this tool to create videos for some of the purposes listed above. Is this going to destory Hollywood? Of course not. It is an entirely different field.
What it does do, however, is potentially affect all those who work with local companies that have this production outsourced to them. We could start to see it being done in-house.
This is only going to grow in time as the software gets better. It is crucial to remember this is as bad as it gets. These model improve with time.
Certainly, Google hasn't had the track record with generative AI, stepping in it on numerous occasions. Perhaps even they are not the ones to change things.
Regardless of what Google is doing, there are many other companies integrating this into their products.
The battle between Microsoft, as an example, and Google is of little consequence in terms of who wins. What is important is the tools will be available to people.
Further Feeding Google
Where things get very interesting is the fact that Google is kicking off a much larger cycle.
The feedback mechanisms are always in play. Here is where we see the value of the digital business model.
Each time someone makes a video using this tool, it is producing more data for the model to train upon. Google is keeping copies of everything since this is being done on their platform. That means the more use it gets, more data is fed in.
Over time, this will help to further train the model, likely creating better output in the future.
This is one of the keys of AI. Data is everything. It is amazing how overlooked this gets. When companies can feed large amounts in, they are able to monetize it in new ways.
Personally, I am not familiar with Google's pricing structure so I can't explain how this is factoring financially. It is possible this is simply another feature to add value to an existing cost structure.
Even if there is no direct financial benefit, have more data generated further positions Google in the future. As the model improves, the applications it can design move to a higher level. This can be targeted to a high category of video creation, one where more money is involved.
It is a process we see repeating across many different companies.
Here is where we see the exponentials enter. When we look at the totality of the expansion, it is everywhere.
Posted Using InLeo Alpha