I have to say it was not profitable despite i rented the cards for quite a fair price, although the rental price overall decreased, the rewards do not compensate.
Nowadays the rewards do not even compensate the time (often hours) we spend on completing the daily quests.
Sadly i decided to stop playing Splinterlands for a while since the whole economy around the game is currently falling apart, thanks for the huge amount of bot accounts, and the modifications on the reward system made for them.
This is very sad to read as a relatively old Splinterlands player. I am playing Splinterlands since 2018.12.30. By the way, recently the developers announced some changes to the reward system. Maybe they make the game fair again to everyone.
Unless it's solved i guess this game is dying.
There were 79 080 card sales ($120 034 USD) in the previous 24 hours. This is very far from dying.
I also do not like the current state of things around Splinterlands, but I think that you are burying the game too early.
Good luck and have fun.